Mapping & Review of Existing Guidance and Plans for Community- and Household-Based Communication to Prepare and Respond to Pandemic Influenza |
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| Monday, 08 March 2010 15:18 | |
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Overall, the findings analysed and discussed in this October 2009 report support the need for technical guidance and tools on pandemic flu communications at the community and household level. The study, which was initiated and contracted by UNICEF, also confirms the existing divide in terms of levels of pandemic flu communications preparedness between developing and industrialised countries. One insight to emerge from the study is the importance of community participation and ownership in a pandemic communication strategy: "a fundamental step in implementing this community consultation model is to empower and train community leaders, relevant groups, and communication and social mobilization partners on interpersonal communications skills, dialogue and group facilitation, and information management as well as overall communication planning and implementation strategies." Author: Renata Schiavo Source: The Communication Initiative Network Did you find this page useful for your work?
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